This Privacy Policy explains how we collect, use, share and protect your personal data when you visit trypuravia.com, place an order, or contact us. We process your data in line with the UK GDPR and the Data Protection Act 2018.

1. Who is responsible for your data

The data controller is Novalis Group LLC, trading as Puravia. Registered office: Piazza Venezia 11, 00187 Rome, Italy. Email: contact@trypuravia.com. Website: trypuravia.com.. For any privacy question, contact contact@trypuravia.com.

2. What data we collect

Depending on how you use our site, we may collect: your name, email, phone number, billing and delivery address; order and payment information (payment card details are handled directly by our payment providers, not stored by us); communications you send us; and technical data such as your IP address, device, browser and how you use our site.

3. How and why we use your data

• To fulfil your order (process payment, deliver goods, provide support) — legal basis: performance of a contract.
• To run and secure our website and prevent fraud — legal basis: our legitimate interests.
• To send marketing (for example email offers), where you have consented or where permitted for existing customers — legal basis: consent / legitimate interests. You can unsubscribe at any time.
• To comply with our legal obligations (for example tax and accounting).

4. Who we share data with

We share data only with providers that help us run our business, including: Shopify (our e-commerce platform), our payment providers, our delivery and fulfilment partners, our email/marketing tools (such as Klaviyo), and analytics and advertising providers (such as Meta). These providers process data on our behalf under appropriate agreements. We never sell your personal data.

5. International transfers

Some of our providers are based outside the UK/EEA. Where data is transferred internationally, we rely on appropriate safeguards such as Standard Contractual Clauses or an adequacy decision.

6. How long we keep your data

We keep your data for as long as needed to provide our services and to meet our legal, accounting and reporting obligations, then delete or anonymise it.

7. Your rights

You have the right to access, correct, delete, restrict or object to the processing of your data, to data portability, and to withdraw consent at any time. To exercise these rights, email contact@trypuravia.com. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk.

8. Cookies

We use cookies and similar technologies as described in our Cookie Policy.

9. Children

Our products and site are intended for adults. We do not knowingly collect data from children.

10. Security

We use appropriate technical and organisational measures to protect your data, including SSL encryption at checkout.

Company details. Novalis Group LLC, trading as Puravia. Registered office: Piazza Venezia 11, 00187 Rome, Italy. Email: contact@trypuravia.com. Website: trypuravia.com.

Last updated: July 2026.